Let’s face it -
If you’re like most of us and get tons of email, most of which isn’t very interesting to say the least, there is a set pattern to what you do. We all do it, because we’re really busy and time is valuable.
“Text Sells – But Don’t Make Me Look Too Hard For [...]

I was just rocking my 4-month old son to sleep. In that peaceful quiet few minutes, 3 important marketing ideas came to me:
- One was how to move forward on something I’ve been stuck on;
- One was a new way to offer something that will help generate more referrals from my network;
- And a third [...]

Happy Holidays, everyone!!
I hope you enjoy this video and music as much as I did.

All the best,
Jason
P.S. I thought about talking about how your business team is very similar. It needs everyone to be in sync – sales, marketing, operations, service, management, external support, etc. to be harmonious and really strong and successful. And how [...]

We all learn from mistakes and experiences.
As noted in the video below, it takes several, if not hundreds and sometimes thousands, of failures before we succeed.
How has your past failure motivated you?

One of my past failures was public speaking – A HUGE fear of many, many Americans.
In fact, it’s the #1 fear of people in [...]

I just received yet another “anonymous” LinkedIn invitation.
Ok, people (and I mean bad, evil, people that do the above mentioned LinkedIn “sin”, and those that are considering it :).
I’ll try to explain this.
First impressions are everything in relationship building. Relationship building is everything in networking. Networking is one of the best ways to get business.
Ya [...]

I don’t know if you’ve experienced this, but it sure happens to me all the time.
This even happened yesterday when I met someone that I was very interested in having speak at one of my networking events for small business owners. But you see…
She unknowingly messed it all up in a big way and [...]

I don’t think there is one overall correct answer, as it depends on so many variables.
Here is the article that sparked this current debate:
http://www.chicagobusiness.com/article/20110212/ISSUE02/302129998/the-price-is-right-or-is-it#axzz1E9nDCJMt
I agree with Susan’s comment in the article that people will spend money if they see the value in what you’re offering.
Value is measured in three dimensions:
- Price vs. monetary resources [...]

Well… Here come the holidays, and in full force.
I don’t know about you, but my schedule is BUSY… jam-packed, full to the brim. There are networking events, association and chamber meetings, family gatherings, friends’ parties, Facebook events, Evites… Oh my head!
This can be a very interesting time of the year for many small businesses (and tough for [...]

Last night I was at another business networking event where everyone was trying to sell me and only talk about their business. It felt like I was getting “pitched to death,” and a few times all I could think was, “I’d never do business with you…”
So here’s the question:
“Are these events – or ‘pitch fests’ – really worthwhile?”
Why did I [...]

Sales these days have really come down to helping people, and the more our economy shifts to a service-based economy, the more important it is to understand this truth.
Want to help more people and make more sales?
While teaching sales strategies to two different clients yesterday and today, both said to me, “Wow.. I need to unlearn [...]