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Marketing, sales and changing the world – in 3 easy steps

“Your time to contribute and triumph is here”
For service-based business owners and health practitioners who are passionate experts in their field, there is a simple formula for building a very wealthy business and at the same time being a positive force to change the world:

Marketing is the filter that brings people who are the right fit as [...]

Are you a business failure like me? Good for us. I mean REALLY good for us!

We all learn from mistakes and experiences.
As noted in the video below, it takes several, if not hundreds and sometimes thousands, of failures before we succeed.
How has your past failure motivated you?

One of my past failures was public speaking – A HUGE fear of many, many Americans.
In fact, it’s the #1 fear of people in [...]

Three Sales Lessons to Stop Missing Out on Tons of New Clients That Want to Hire You

I don’t know if you’ve experienced this, but it sure happens to me all the time.
This even happened yesterday when I met someone that I was very interested in having speak at one of my networking events for small business owners. But you see…
She unknowingly messed it all up in a big way and [...]

“Fantastic 5 Keys to Delivering a Kick-Ass, Sales-Generating Presentation”

One of the single best ways to connect with potential clients in a way that they get to understand how you can help them is to speak to groups of people – a very powerful way for others to get to know, like and trust you.
This can be done in person via speaking engagements, workshops, [...]

Six quick sales tips you can use today…

Sales these days have really come down to helping people, and the more our economy shifts to a service-based economy, the more important it is to understand this truth.
Want to help more people and make more sales?
While teaching sales strategies to two different clients yesterday and today, both said to me, “Wow.. I need to unlearn [...]

What do you like the best and least about sales?

I never used to like sales, but now I love it. Here’s why:
BEST:
A really good sales (and marketing) system and approach is one that helps people to make life-changing decisions and take action, even if they don’t buy.
LEAST:
Honestly, nothing comes to mind. When I sell, as well as when I teach my clients how to [...]

Q: Is it better to excel at Sales Skills or Product Knowledge?

This question was posed to a sales executive group. Here is my answer:
Sales skills – relationship building, problem solving and service skills – outweigh product knowledge importance.
In short order, your task list to close a sale is:

Get buyer attention
Tailor and deliver an enticing marketing message
Build the relationship, as well as your credibility, trustworthiness and likeability
Coach the sale through [...]

“FACEBOOK for Fun and Profit” – Hands-on Workshop & Networking Event

Dec 2, 2009, Afternoon – Get out in plenty of time for evening networking events and holiday parties!
Dear Chicago Entrepreneurs and Small Business Owners,
Confused by the difference between a Profile, a Group and a Fan Page?
Not sure which to use, or if you should use Facebook at all for business?? You’re not alone. Many people [...]

Sales Advice: “I think I am boring my prospect to sleep!!! HELP!”

This question was posted on LinkedIn today in a sales professionals group:
“I don’t know about the rest of you but I have decided to stop boring my prospects and wasting their time. Before my next sales call I will have at least 12 reserve question topics to use when the prospect gets silent. What I am [...]

The End is Near (of the Indurtial Age) – "Get Out of the Training Business"

Very interesting article. I don’t know if I buy every point, but there are some great nuggets here.  I love the quote “Burning people out is not a survival strategy.”
So what does this all mean?
Even though this article is aimed at the corporate world, there are obviously huge implications for the small business and entrepreneurial folks.  [...]