How do they impact your client personally? By having more time with family, less stress, higher income, better health, more energy?

Those are the kinds of motivators/drivers that appeal to potential clients and that they really will respond to. It’s the bottom line of “what’s in it for me.”

See all the small business daily short tips at:

I do make sure that your small business coaching gives you
all you need to know to have your small biz “killa swagga” – so you can
get more clients, make more money, and enjoy more time and freedom! 

Does your sales and marketing have it’s own unique style and zip?
Does it make people jump out of their seats and run to hire you?
Or mesmerize them by its cool, calm smoothness so they can’t help but say ‘yes’?

Not sure what I’m talking about? Well, that’s ok…

For one month ONLY or until spaces run out -

Contact me now for a One-on-one FREE Small Business

**Sales and Marketing Swagga Makeover**

• Assess your current sales and marketing activities
• Determine which activities you should keep – “Giving you swagger”,
  which ones you should throw out – “Costing you swagger”,
  and which new ones to add – “Killer swagger”
• Make a three-stage plan to move forward and reach your ultimate business success!

The video is for laughs.
But the Free ”Small Biz Swagga Makeover” is for real!

So don’t wait – spaces are limited, contact me now.

Check out this video from world-famous Swagga Coach, Taavon:
“Zach Galifianakis and all the biggest actors in Hollywood have hired
the best swagga coach in Los Angeles…”

The presenter was giving very helpful information on the proper nutrition, diet and mindset needed to lose weight. It was very motivating, uplifting and moving. But…

I thought to myself, I bet only 20 people in that audience are going to make meaningful changes that will move them towards their desired weight loss goals once they leave the seminar.

Knowledge without action is worthless.

Don’t just read a book or an article, listen to an mp3 or watch a video about taking your marketing or sales to the next level. Make a plan on how you will put that info into ACTION today to grow your business.

Here are several quick and easy tips you can use to get into action – one for each day – to grow your business. If you have taken action on one of the Small Business Tips of the Day, then go ahead and “Like” our Fan Page, and post your success to the Wall!

http://facebook.com/GrowYourBiz

By posting your own successes, you can help many others with their action as well as have a place to introduce yourself to hundreds of other small business owners at the same time.

It’s a win-win!

Now… What action are you taking today to increase your clients, serve more people and explode your income?
(Hint: click here -> http://facebook.com/GrowYourBiz)

To your success!
Jason

Feel free to comment with your thoughts, experiences, and share your insights with the other members. The more you share and post, the more exposure you get for your business…

* FRIDAY Tip of the Day: Prioritizing and efficiency -> When making your To-Do list at night, place the thing that… http://bit.ly/b8HJZU

* THURSDAY Tip of the Day: Getting More Yes’s to Your Networking and Sales Meeting Requests – Have you demonstrated… http://bit.ly/bkjSur

* WEDNESDAY Tip of the Day: When writing an online profile, bio or description of your business, be sure to relate… http://bit.ly/bg4lLN

* TUESDAY Tip of the Day: Use the “Solution, problem, solution” format in your speaking engagements and sales… http://bit.ly/aOS2Qj

* MONDAY Tip of the Day: The biggest sales mistake that most people make is not asking enough questions. You need to… http://bit.ly/9o1L9K

Have a great week!
BizCoachJason
http://facebook.com/BizCoachJason

BEST:
A really good sales (and marketing) system and approach is one that helps people to make life-changing decisions and take action, even if they don’t buy.

LEAST:
Honestly, nothing comes to mind. When I sell, as well as when I teach my clients how to sell, it’s all about getting to what’s best for the prospect. Again so even if they don’t buy, I look at it as a ‘Win’ for both sides. And taking that approach and giving that value does lead to many more closes and happy clients.

But, I don’t want to short-change the question, so I guess if I had to pick one thing as a “least,” it would be the once-in-a-while when I can’t help someone to make a decision one way or the other. I find that generally these people are usually not the sort of people I want to work with anyway.

Sorry… I guess I turned that back into a positive again. LOL

I’m sure there are things I don’t like, but this was just off the top of my head in reponse to an online post.

-> What are your thoughts on the “Best and Least Liked Aspects of Sales”?

Every busy small business owner can take the time right now to work on “The One-Minute Marketing Plan”:

-> Write down three different ways to get the word out about your business.
-> Circle the one that resonates the most for you.
-> What’s the first step you’re doing today to make it happen?

Reply at http://facebook.com/GrowYourBiz

Here’s to your success!
BizCoachJason

Ok… they’re actually still called “Fan Pages.”

But many people have been commenting on the fact that Facebook has switched  from the “Become a Fan” button to a “Like” button.

The thinking is that people will be more likely to “Like” a page rather than “Become a Fan” of the page. I assume this is sort of like the difference between telling someone you have a crush on them and actually asking them out.

Although I don’t remember specifically getting up a lot of courage to just tell a girl that I “Liked” her and not follow up with a date offer. But maybe that was just me. Maybe I really wanted to “Become a Fan” so bad that it all was really same.

I wonder if in the end, Facebook will realize that this, too, is really all just the same.

Anyway, enjoy the new Facebook “Like” look. And please post your thoughts below on the subject!

“LIKE”  http://facebook.com/GrowYourBiz  :)

P.S. And, oh yeah… If you LIKE getting more clients, more money, more time and more freedom all from your business, then go ahead and ”Like” our Fan Page, “Achieve Your Ideal Business Now!”

We’re giving away the Sales & Marketing “Tip of the Day” each day. And you can also create lasting networking connections by posting something about your business on The Wall for all the other Fans to “Like”!

Like!

Sales skills – relationship building, problem solving and service skills – outweigh product knowledge importance.

In short order, your task list to close a sale is:

• Get buyer attention
• Tailor and deliver an enticing marketing message
• Build the relationship, as well as your credibility, trustworthiness and likeability
• Coach the sale through to completion
• Follow up when promised

Of course you want to have a good understanding of how the product or service works, and more importantly, how it will solve the prospect’s challenges, wants and needs. And you want to sound knowledgeable and professional, but the specifics about the product or service process aren’t as important because you can call on others in your company to answer those questions, if needed.

Researching info and getting back to the prospect in a prompt fashion with the requested data can even aid in building credibility. It’s much better to double-check something than provide incorrect, conflict or confusing information.

Happy Sales!
Jason

Do you agree or disagree? Please post your thoughts and experiences.

You can learn to do workshops, teleclasses and keynotes much more easily than you might realize.

“But public speaking scares me to death!”

Even those of you that get terrified at the thought of speaking in front of others can become great and really enjoy this by taking a few very easy steps:

• Speak about topics that you know very well
• Speak about what you are truly passionate about
• Speak to people that you really enjoy helping and working with
• To start, speak in an environment that makes you most comfortable - and you can create, mold and shape that environment in several ways
• Practice, practice, practice

Not only is speaking great advertising for you both pre-, post- and during the event, but it also helps generate cash flow from speaking fees and sales you make because of it.

Ok.. so now I have a topic and an offer to speak, but what if no one shows up?

A lesson I learned a while ago (the hard way) is that it’s  important to help promote the event, so it’s a win-win for you and the event organizer.

One of the first times I was asked to speak, I felt great, and I was very honored. But I didn’t feel humble at all.

I thought, “Finally, here is something I am going to get paid for, and I don’t have to lift a finger to market it myself.”

I was getting paid to just show up, deliver content and value during the event, and be on my merry way. People would love it, I would make sales, and the event organizer was absolutely on the same page.

Well, that turned out to be very shortsighted of me.

For one thing, the event organizer did a terrible job with marketing, and the event was sparsely attended. Although the presentation went well, I made less money and had less opportunity to market and make sales at the event.

I learned my lesson.

If you market an event that you are speaking at, you will likely get more attendees. And those attendees that you bring will already be fans of yours, and perhaps current or former clients. They will be able to testify on your behalf, and they will also become even more familiar with you and your expertise, thereby becoming closer to being a client of yours, if they weren’t already.

It’s much easier to market and sell to people that have familiarity with you than those that don’t.

And it’s much more fun and ethically fulfilling as well.

Also, by bringing guests to someone else’s event, the event organizer will love you. They will become a bigger fan of yours. Even just seeing the effort that you put forth in trying to get guests will make a big impact with them.  And they see that your event was one of their best attended, they will recommend you for other speaking engagements.

Lastly, you can control the quality and quantity of the marketing by being active in the process. Not all meeting and event organizers are great marketers, as I learned. And no one knows your strengths and selling points as well as you do.

By providing your own marketing copy to the organizer - material that you know has a great chance to bring in a crowd – you are providing more value to your attendees by letting them get to know you pre-event as well as what to expect during and even perhaps after the event. You are also reducing the amount of work the organizer has to do and strengthening that relationship. And all this is happening while you are multiplying your exposure by promoting the event yourself as well.

I’ve used these techniques to help my own clients, and to increase my value, my revenue and my client base from speaking, and I’d be happy to help you as well.

Please feel free to contact me if you would like to learn more about event speaking and marketing, and how doing these things can really help you to explode your business!

To your success,
Jason

Where is BizCoachJason Rosado speaking next? Check the Events page here, or have him speak at your event!