Feel free to comment with your thoughts, experiences, and share your insights with the other members. The more you share and post, the more exposure you get for your business…

* FRIDAY Tip of the Day: Prioritizing and efficiency -> When making your To-Do list at night, place the thing that… http://bit.ly/b8HJZU

* THURSDAY Tip of the Day: Getting More Yes’s to Your Networking and Sales Meeting Requests – Have you demonstrated… http://bit.ly/bkjSur

* WEDNESDAY Tip of the Day: When writing an online profile, bio or description of your business, be sure to relate… http://bit.ly/bg4lLN

* TUESDAY Tip of the Day: Use the “Solution, problem, solution” format in your speaking engagements and sales… http://bit.ly/aOS2Qj

* MONDAY Tip of the Day: The biggest sales mistake that most people make is not asking enough questions. You need to… http://bit.ly/9o1L9K

Have a great week!
BizCoachJason
http://facebook.com/BizCoachJason

You can learn to do workshops, teleclasses and keynotes much more easily than you might realize.

“But public speaking scares me to death!”

Even those of you that get terrified at the thought of speaking in front of others can become great and really enjoy this by taking a few very easy steps:

• Speak about topics that you know very well
• Speak about what you are truly passionate about
• Speak to people that you really enjoy helping and working with
• To start, speak in an environment that makes you most comfortable - and you can create, mold and shape that environment in several ways
• Practice, practice, practice

Not only is speaking great advertising for you both pre-, post- and during the event, but it also helps generate cash flow from speaking fees and sales you make because of it.

Ok.. so now I have a topic and an offer to speak, but what if no one shows up?

A lesson I learned a while ago (the hard way) is that it’s  important to help promote the event, so it’s a win-win for you and the event organizer.

One of the first times I was asked to speak, I felt great, and I was very honored. But I didn’t feel humble at all.

I thought, “Finally, here is something I am going to get paid for, and I don’t have to lift a finger to market it myself.”

I was getting paid to just show up, deliver content and value during the event, and be on my merry way. People would love it, I would make sales, and the event organizer was absolutely on the same page.

Well, that turned out to be very shortsighted of me.

For one thing, the event organizer did a terrible job with marketing, and the event was sparsely attended. Although the presentation went well, I made less money and had less opportunity to market and make sales at the event.

I learned my lesson.

If you market an event that you are speaking at, you will likely get more attendees. And those attendees that you bring will already be fans of yours, and perhaps current or former clients. They will be able to testify on your behalf, and they will also become even more familiar with you and your expertise, thereby becoming closer to being a client of yours, if they weren’t already.

It’s much easier to market and sell to people that have familiarity with you than those that don’t.

And it’s much more fun and ethically fulfilling as well.

Also, by bringing guests to someone else’s event, the event organizer will love you. They will become a bigger fan of yours. Even just seeing the effort that you put forth in trying to get guests will make a big impact with them.  And they see that your event was one of their best attended, they will recommend you for other speaking engagements.

Lastly, you can control the quality and quantity of the marketing by being active in the process. Not all meeting and event organizers are great marketers, as I learned. And no one knows your strengths and selling points as well as you do.

By providing your own marketing copy to the organizer - material that you know has a great chance to bring in a crowd – you are providing more value to your attendees by letting them get to know you pre-event as well as what to expect during and even perhaps after the event. You are also reducing the amount of work the organizer has to do and strengthening that relationship. And all this is happening while you are multiplying your exposure by promoting the event yourself as well.

I’ve used these techniques to help my own clients, and to increase my value, my revenue and my client base from speaking, and I’d be happy to help you as well.

Please feel free to contact me if you would like to learn more about event speaking and marketing, and how doing these things can really help you to explode your business!

To your success,
Jason

Where is BizCoachJason Rosado speaking next? Check the Events page here, or have him speak at your event!

Best,
Jason

Definitely both.

It’s great to meet new people and expend my network. I really enjoy connecting with and getting to know quality professionals so I have a large group to draw from in order to help other people, and to help each other.

I also know that networking is not a fast process and takes time and effort. The easiest way to get to know someone and for them to get to know you, is to see and interact with them over time. The more interaction and in different settings and scenarios, the better the relationship foundation.

“Proximity breeds familiarity.”

This is something I learned in a social psychology class in college (many, many years ago :) ), and I believe it to have great insight into relationship building and by extension networking, marketing and sales, both online and offline.

If you would like to join a great networking group for small business owners, check out
Local Chicagoland: http://www.meetup.com/ChicagoBusinessDevelopmentForum 
International on Facebook: http://groups.to/IdealBusinessCommunity

And please let me know if I can ever be of assistance, or you’d like to meet for some quality networking.

All the best,
Jason 

“Helping entrepreneurs, small biz owners, and sales professionals achieve your ideal business in 12 months or less.”

773.829.1276

Website: http://www.AchieveYourIdealBusiness.com
Twitter: http://twitter.com/BizCoachJason
Facebook Profile: http://facebook.com/BizCoachJason
Facebook Business Group: http://groups.to/IdealBusinessCommunity

I thought I would alert you to a fact that may have been easily overlooked.

In the past couple weeks, Facebook has made a few changes that may have altered your Privacy settings.

I recommend you take the following steps to update your profile and account privacy to the level that you want:

1.) Please your mouse cursor over “Settings” in the upper left-hand corner of your screen, near the Search box.

2.) Click on “Privacy Settings” from the drop-down menu.

3.) Click on “Profile Information” and set each item listed to your preferred privacy level.

For those using Facebook for networking and marketing, and not overly concerned with unknown people seeing your info, I recommend a lesser level. Most of my items are set to “Everyone” so that people will be able to read my profile info, status updates, etc and then can decide if they want to add me as a friend. Having the level of “Everyone” also helps search engines to index that particular piece of information on your profile.

4.) Click “Back to Privacy” above the list of items.

5.) Click on “Contact Information” and repeat choosing your level of privacy for all the items listed, as you see fit.

6.) Click “Back to Privacy” above the list of items. And now Click on “Search” to edit who can search you, as well as if you want your profile at all to be indexed by search engines.

I hope this helps to provide you with a better and when appropriate, more secure, networking experience on Facebook!

All the best,
Jason
http://www.AchieveYourIdealBusiness.com

P.S. To get regular helpful tips such as this and other social networking, marketing and sales support, join the Fabook group for Small Business Networking at http://www.facebook.com/group.php?gid=33103057507 
“Achieve Your Ideal Business Now!” on Facebook :)

Dear Chicago Entrepreneurs and Small Business Owners,

Confused by the difference between a Profile, a Group and a Fan Page?

Not sure which to use, or if you should use Facebook at all for business?? You’re not alone. Many people are confused. And the short answer is…

YES! You should ABSOLUTELY be using Facebook for business.

We held this workshop earlier in the year, and everyone loved it. SO we’re doing it again!

REGISTRATION, LOCATION and REVIEWS – TWO great local groups to choose from:
http://www.meetup.com/ChicagoBusinessDevelopmentForum/calendar/11921834/ 
http://www.meetup.com/OakParkSmallBiz/calendar/11921942/

*** In this “FACEBOOK for Fun and Profit!” session, we are going to focus on using “FB” to:
- Build your networking, marketing and client funnel
- Set YOU up as an expert in your field
- Get you maximum exposure
- Explore the different features and find out which ones work

…So clients will be attracted and drawn to you!

- Uncover the easy SALES and MARKETING tips, tricks, and strategies that the pro’s use and HOW to apply these to your FACEBOOK Strategy.
- Find out HOW easy it is, and what to do to catch this Social Networking wave and ride it to your heart’s desire
- Find out the fastest way to make connections, build relationships and harness online networking power of Facebook
- Learn from others that have experienced firsthand the business explosion from Facebook and will teach you HOW to duplicate it AND have fun with it!

December 2, 2009
1:30 – 3pm, Wicker Park, Chicago

REGISTRATION, LOCATION and REVIEWS – TWO great local groups to choose from:
http://www.meetup.com/ChicagoBusinessDevelopmentForum/calendar/11921834/ 
http://www.meetup.com/OakParkSmallBiz/calendar/11921942/

See you there!
Jason Organizer & Founder:
Chicago Business Development Forum
Oak Park Area Small Biz & Entrepreneurs
– “Cultivating Small Business Networking, Growth and Success!”

They were pretty good points. One had 10 reasons, the other 25. I thought of a few myself and realized the list could easily grow to 100 or more.

So, from my point of view, rather than listing several possible reasons people don’t comment, I think the flipside is more manageable.

People *will* comment on your blog posts and social media comments for any, or a combination, of four main reasons:

1.) They want exposure & SEO help from a post to one of their keyword topics or target audiences.

2.) They want to build relationships with the poster and/or readers.

3.) They seriously disagree with what you wrote.

4.) They really, really agree with what you wrote and find if super, incredibly helpful.

So if you want to get more comments and replies to your blog and social networking posts, try to keep these four reasons in mind, and actually word your postings to illicit these reactions from readers.

Keep in mind, the stronger the emotional response to what you wrote, the more likely a reader will be to add a comment.

Now let’s hear it if you disagree, or agree, or just want to use my web presence for your own personal gain! ;)

You know what to do…

When I switched to the new feature a few days ago, I only saw updates from some people and sometimes those were many hours old. I figured FB was on the blink again.

So eventually, I posted something to that effect on my own status and a friend sent me a set of instructions on how to fix that problem. But, the flaw there was that it called for me to click on an “Edit Options” link that I could not find. I spent quite a long time looking for this devious little link but still could not find it.

And many other people are still looking for the infamous “Edit Options” button – So many that someone created a group on Facebook just to explain it!

This worked for me, though I had to go back and switch to News Feed and back to Live Feed a few times before I saw the correct settings box to show up.

So, from that group, here is the answer to make that link appear and edit your Live Feed settings so you won’t miss any of your friends’ posts, links or updates. Whew! :-)

IF YOU DONT HAVE “EDIT OPTIONS” BUTTON DO THIS -

1. Make sure you select ‘Live Feed’ at the top – should say ‘Live Feed’ followed by View News Feed.

2. Scroll all the way to the bottom. If the ‘Edit Options’ link does not show in the right side of the ‘Older Posts’ blue box at the bottom, hover over anyone’s post above, and a ‘Hide’ dropdown appears in… Read More… Read more… Read more the right corner of their post. Click on ‘Hide’ and it should drop a box that says ‘Hide (persons name)’. Select that person to hide them. You should now see the ‘Edit Options’ in the bottom blue box to the right of ‘Older Posts’.

3. Click on ‘Edit Options’. If it does not bring up a box that has ‘Number of Friends’ in the bottom left, then cancel and go back to the top of your page. Select News Feed. Then re-select Live Feed…. Read more

4. Click on the ‘Edit Options’ link again. You should now see the ‘Number of Friends’ in the bottom left. I read somewhere the 5000 is the maximum number of friends a person can have, so to see everyone’s posts, change that number to 5000

Taken from the group “For all those without an EDIT/OPTIONS button” at http://www.facebook.com/group.php?gid=194994353708

And if you would like to connect with me on Facebook and join the ‘Achieve Your Ideal Business Now!’ group, let’s do it!

http://facebook.com/BizCoachJason 

http://groups.to/IdealBusinessCommunity

I’m happy to say that recently a number of past clients have contacted and hired me again to help them with this very question, to get down pat the skills, strategies, motivations and action plans needed to make it happen. That’s always a wonderful sign and feeling.

I like to help my clients set up a system that involves online and offline networking, getting exposure as an expert in their field, and using various client attraction methods to really put the fun back into marketing and sales.

I recommend people find ways to engage past, current and future clients in ways that really resonate with them as individuals and appeal to their target client. Provide lots of helpful info – create newsletters or teleclasses, speak at events, organize networking gatherings, use Facebook, LinkedIn, Twitter and Meetup, partner up with others that share the same target audience, and join a “leads” group.

Connect and build relationships based on mutual interests and joint benefits. It’s all there for the taking, and it can be a very enjoyable and rewarding experience!

If you would like more info on any of these ideas, please feel free to ask me. I’d be happy to help.

All the best,
Jason
Jason@DistinctiveCoaching.com 
773.829.1276

Helpful links:
http://bit.ly/dcsnsr – Social Networking Special Report
http://www.AchieveYourIdealBusiness.com – 5 Easy Steps to Grow Your Business

I love his perspective, and his message is spot-on, so I thought I would pass it along.

This is really important to keep in mind not only for online networking, but offline as well. It’s important to keep going to the same networking groups regularly, get to know the other members and foster personal relationships. The more times you connect, the more familiar and well-liked you will be!

“Proximity fosters familiarity.”

It’s an old and true principle of social psychology. Repetition obviously has the same effect.

Thanks for the reminder and examples, Vincent!

Best,
Jason
http://www.AchieveYourIdealBusiness.com 

————————————————————————

*** May I Repeat?: “You MUST REPEAT!” ***

Like you, I’ve had many, many, many people contact me ONCE!

But, where is the human mind/brain that can remember each person they meet after only exchanging a name, an email, a handshake one time?

While you may find one or two people on the planet who have that unusual capacity, we instinctively know that that talent is SUPER-RARE!

So, why do we behave sadly if we contact someone once and they don’t remember our name?

We have to HELP OURSELVES BECOME FAMOUS TO THE PEOPLE WHOSE HELP WE NEED!

The way to become famous to someone?

The same way Coca Cola, Apple Computer, GEICO Insurance, Dell Computer, Tiger Woods, CNN, Twitter, Facebook, and Linkedin have become famous to us: via REPETITION…

Note: Please consider how GEICO uses creative variations in its commercials. They do so to the extent that they’ve become as famous for their creative commercials as they have for their insurance products and services…

Be creative in your repetitions and remember: if you need someone, repeat your message to them – - – our children do…and we LOVE them! 

–

Thanks, and Keep STRONG!!
Vincent Wright
Director Of Community
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