This can be done in person via speaking engagements, workshops, classes, networking events; on the phone on teleclasses, teleseminars, etc.; or on the web through webinars, social networking, blogging, newsletters, Fan Pages, and so many more methods… 

Over the years, I have given hundreds of presentations. And I’ve learned something VERY IMPORTANT that I want to share this with you:

To make sales from your presentation, just giving a killer speech isn’t good enough.

Below are my “Fantastic 5 Keys to Delivering a Kick-Ass, Sales-Generating Presentation!” as posted on my “Small Business Daily Success Tips” on http://facebook.com/GrowYourBiz: 

11/8/10
MONDAY “Tip of the Day”: BizCoachJason’s Fantastic 5 Keys to Deliver a Kick-Ass, Sales-Generating Presentation: Key #1 – “Make a great first impression!” How important is this? Our subconscious mind tells us whether we like someone or not based on an intuitive first impression. If it’s a bad impression, it can be overcome but that can be *very* difficult. Get started on the track, right away. And remember to SMILE!

11/9/10
TUESDAY “Tip of the Day”: Key #2 – “Make a BOLD promise!” Grab your audience’s attention in a big way! Tell them what’s in it for them to spend their precious time, attention and energy listening to you. You’ll gain acceptance and enthusiasm, and make it more fun for you and them. And you better deliver on your bold promise!

11/10/10
WEDNESDAY “Tip of the Day”: Key #3 – “Learn something about your audience” This is a really important component of your talk to make sure you are delivering value and building the relationship with your audience members. You need to know who you are talking to and what their challenges are, even when you invited a specific group of people.

11/11/10
THURSDAY “Tip of the Day”: Key #4 – “Involve your participants” People learn in different ways. Engage your audience members by involving them and making them a part of your presentation. Make it fun for them. Give them an experience, not just a lecture, and they will learn, remember and enjoy it exponentially more.

11/12/10
FRIDAY “Tip of the Day”: Key #5 – “Provide a Call to Action” Without this, you can give a magnificent, stellar presentation and GET NO SALES. I’ve been there, done that. I’ve seen too many others fall prey to this as well. YOU NEED TO MAKE AN IRRESISTIBLE OFFER and tell your audience EXACTLY what to do to accept. This makes it a win-win!

Now go out there and create massive value for your target market by giving kick-ass presentations that will serve you and serve them!

Remember, to get even more sales, marketing, social media and other business success tips:
- Go to and “Like” http://facebook.com/GrowYourBiz
- Introduce yourself and your business on The Wall
- Come back each day to read and comment on the tips. This will grow your skills and your business as well as your own social networking connections and effectiveness.

To your success!
BizCoachJason Rosado

P.S. For more tips on using social networking to build your marketing and sales funnel, provide huge value to your prospects and build your business quickly, check out the special report “Untangling Twitter, LinkedIn, Facebook and More…”

You can learn to do workshops, teleclasses and keynotes much more easily than you might realize.

“But public speaking scares me to death!”

Even those of you that get terrified at the thought of speaking in front of others can become great and really enjoy this by taking a few very easy steps:

• Speak about topics that you know very well
• Speak about what you are truly passionate about
• Speak to people that you really enjoy helping and working with
• To start, speak in an environment that makes you most comfortable - and you can create, mold and shape that environment in several ways
• Practice, practice, practice

Not only is speaking great advertising for you both pre-, post- and during the event, but it also helps generate cash flow from speaking fees and sales you make because of it.

Ok.. so now I have a topic and an offer to speak, but what if no one shows up?

A lesson I learned a while ago (the hard way) is that it’s  important to help promote the event, so it’s a win-win for you and the event organizer.

One of the first times I was asked to speak, I felt great, and I was very honored. But I didn’t feel humble at all.

I thought, “Finally, here is something I am going to get paid for, and I don’t have to lift a finger to market it myself.”

I was getting paid to just show up, deliver content and value during the event, and be on my merry way. People would love it, I would make sales, and the event organizer was absolutely on the same page.

Well, that turned out to be very shortsighted of me.

For one thing, the event organizer did a terrible job with marketing, and the event was sparsely attended. Although the presentation went well, I made less money and had less opportunity to market and make sales at the event.

I learned my lesson.

If you market an event that you are speaking at, you will likely get more attendees. And those attendees that you bring will already be fans of yours, and perhaps current or former clients. They will be able to testify on your behalf, and they will also become even more familiar with you and your expertise, thereby becoming closer to being a client of yours, if they weren’t already.

It’s much easier to market and sell to people that have familiarity with you than those that don’t.

And it’s much more fun and ethically fulfilling as well.

Also, by bringing guests to someone else’s event, the event organizer will love you. They will become a bigger fan of yours. Even just seeing the effort that you put forth in trying to get guests will make a big impact with them.  And they see that your event was one of their best attended, they will recommend you for other speaking engagements.

Lastly, you can control the quality and quantity of the marketing by being active in the process. Not all meeting and event organizers are great marketers, as I learned. And no one knows your strengths and selling points as well as you do.

By providing your own marketing copy to the organizer - material that you know has a great chance to bring in a crowd – you are providing more value to your attendees by letting them get to know you pre-event as well as what to expect during and even perhaps after the event. You are also reducing the amount of work the organizer has to do and strengthening that relationship. And all this is happening while you are multiplying your exposure by promoting the event yourself as well.

I’ve used these techniques to help my own clients, and to increase my value, my revenue and my client base from speaking, and I’d be happy to help you as well.

Please feel free to contact me if you would like to learn more about event speaking and marketing, and how doing these things can really help you to explode your business!

To your success,
Jason

Where is BizCoachJason Rosado speaking next? Check the Events page here, or have him speak at your event!

Dear Chicago Entrepreneurs and Small Business Owners,

Confused by the difference between a Profile, a Group and a Fan Page?

Not sure which to use, or if you should use Facebook at all for business?? You’re not alone. Many people are confused. And the short answer is…

YES! You should ABSOLUTELY be using Facebook for business.

We held this workshop earlier in the year, and everyone loved it. SO we’re doing it again!

REGISTRATION, LOCATION and REVIEWS – TWO great local groups to choose from:
http://www.meetup.com/ChicagoBusinessDevelopmentForum/calendar/11921834/ 
http://www.meetup.com/OakParkSmallBiz/calendar/11921942/

*** In this “FACEBOOK for Fun and Profit!” session, we are going to focus on using “FB” to:
- Build your networking, marketing and client funnel
- Set YOU up as an expert in your field
- Get you maximum exposure
- Explore the different features and find out which ones work

…So clients will be attracted and drawn to you!

- Uncover the easy SALES and MARKETING tips, tricks, and strategies that the pro’s use and HOW to apply these to your FACEBOOK Strategy.
- Find out HOW easy it is, and what to do to catch this Social Networking wave and ride it to your heart’s desire
- Find out the fastest way to make connections, build relationships and harness online networking power of Facebook
- Learn from others that have experienced firsthand the business explosion from Facebook and will teach you HOW to duplicate it AND have fun with it!

December 2, 2009
1:30 – 3pm, Wicker Park, Chicago

REGISTRATION, LOCATION and REVIEWS – TWO great local groups to choose from:
http://www.meetup.com/ChicagoBusinessDevelopmentForum/calendar/11921834/ 
http://www.meetup.com/OakParkSmallBiz/calendar/11921942/

See you there!
Jason Organizer & Founder:
Chicago Business Development Forum
Oak Park Area Small Biz & Entrepreneurs
– “Cultivating Small Business Networking, Growth and Success!”